‘Social’ Archives
How Mobile Is Getting More Social
Mobile is getting more social. Let's take a look how that's playing out on Facebook, Twitter, and game app platforms. Facebook Facebook, which took over the web with single sign-on, is now trying to conquer mobile. Facebook announced its single sign-on for mobile on Nov. 3, 2010. Single sign-on (SSO) allows users to sign on to third-party [...]
Who Is Winning In Mobile Social Gaming? So far, The Score is Zynga 1, DeNA/ngmoco 0
We just finished the first round of the match for who will emerge as the leader in global mobile social gaming which is being played in the Smartphone market and so far, Zynga is winning. Everyone will be talking about Zynga’s IPO by the end of 2011, but they should be talking about who is winning in mobile as mobile social gaming will be [...]
Top 6 Predictions Impacting Apps in 2011
1) Apple Will Leapfrog Microsoft Yet Again by Using an App Store- Just like the iPhone App Store, the Mac App store will be a huge success. Apple’s January launch of the Mac App Store will be widely recognized as another Apple success, further causing market share shift away from Windows PC’s to Mac PC’s. Microsoft’s Windows 8, [...]
W3i Starts a Fund to Lure Facebook Developers to iOS Gaming (Sourced)
"It’s not uncommon to hear social game developers complain that Facebook is becoming too difficult to build on, and that mobile development looks attractive as an alternative. But will they actually move? A Minnesota company called W3i hopes to help push more social developers into mobile with a fund and publishing group Recharge [...]
How PopCap Games Cracked the Cross Platform Code on Facebook & iOS with Bejeweled Blitz
Users want to connect with their friends when playing games, but application developers are struggling to make this happen since a user’s friends are not all playing games on the same platform. With all the hype behind cross platform gaming, there are very few true successes. PopCap Games cracked the cross platform code with Bejeweled Blitz [...]
Tips On Advertising In iOS Or Facebook Social Apps
Are you thinking about how you can annoy people less and be more effective with your advertising? If not, start paying attention, because your competition is. Digital marketers are shifting their advertising strategies on how they reach people in social apps. The old, impression-based advertising model in social apps doesn't work because it [...]
Tips for Promoting Apps Using Twitter
Twitter works. Read on to find out how I used Twitter to successfully launch my company's new app promotion business, Apperang; along with other tips from a top tech journalist on how to use Twitter for app promotion. I read Twitter Means Business by Julio Ojeda-Zapata on vacation in Mexico. Julio is a nationally recognized tech [...]
How Pay Per Download Programs Lower Costs for App Developers
Every market leading platform, including iPhone, Facebook, Windows, and even browser toolbars, has at least one vendor who will sell a consumer app developer installs on a pay per download or pay per install basis. Most of the pay per download networks utilize some method of cross promotion to drive additional installs while users are [...]
How Tweativity, a Free Twitter Backgrounds App, Plans to go Viral
Many Windows app publishers haven’t had success leveraging new social media platforms like Facebook or Twitter to increase their number of installs. The team that manages Freeze.com recently launched Tweativity; a free Twitter backgrounds desktop app which leverages Twitter’s API’s to encourage sharing. As you can see from the [...]
iWin Crossing Over from PC Games to Facebook Games: Multi-channel Game Marketing Success
Most casual PC game companies have failed to get traction within the much faster growing Facebook game and iPhone game markets. Well, one casual PC gaming company is bucking that trend, and making a big splash in the world of Facebook games. iWin’s Family Feud game for Facebook was reported to be one of the fastest growing Facebook games [...]
